Product Information collects, maintains and distributes complete and accurate product data for Lowes.com, advertising, in-store signage and selling tools. Vendors submit GDSN data, marketing data and digital assets through the Product Content Management (PCM) and Marketing Data Tool (MDT) applications.
The sections below discuss topics regarding PCM, GDSN and marketing data, Lowe's Controlled Brand List, and contact information.
Note: additional documentation is available on LowesLink® using your digital certificate. Login and navigate to the "Marketing Data Tool" link.